Case Studies
Automated Thank You Cards
Objective: The primary objective was to increase attendance at medical education events. However, it was also imperative that we increase the representatives' time spent in the field with physicians, by reducing the time previously used to create, order, print and mail invitations.
Solution: AmazingMail developed an internal web-based direct mail solution to empower the pharmaceutical sales representatives to generate invitations, reminders and thank you cards for medical events going on daily throughout the country. This enables representatives to order any quantity of personalized invitations, from anywhere they can access the internet, including from their wireless tablets while working in the field. The flexibility and simplicity of the ordering process, combined with AmazingMail's ability to print and mail superior quality invitations the next business day, have helped make this program an amazing success.
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